Tag Archives: Fitness

BODYWISDOM MEDIA INC. LAUNCHES THE LATEST ADDITION IN ITS INTERACTIVE FITNESS DVD SERIES

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(PRWEB) March 15, 2003

For Immediate Release:

BODYWISDOM MEDIA INC. LAUNCHES THE LATEST ADDITION IN ITS INTERACTIVE FITNESS DVD SERIES

–First Pilates DVD In Its Interactive Series Offers Added Value To Consumers–

BETHESDA, MD — March 16, 2003 – Celebrities such as Madonna, Julia Roberts and Gwyneth Paltrow rave about the benefits of Pilates. Now, thanks to BodyWisdom Media, consumers can create their own customized Pilates workout through the new “Pilates Complete for Everyone” DVD. Available now at retail, the first Pilates workout from BodyWisdom Media’s “Interactive Fitness” series, this innovative program capitalizes on DVD technology to offer consumers more than 35 different Pilates workouts, covering five fitness levels from beginner to advanced. Consumers can select the programs best suited to their current fitness level, adding or eliminating segments to their Pilates regime depending on their personal fitness goals.

“Pilates Complete for Everyone” revolutionizes the practice of Pilates for in-home workouts. Unlike other videos that may contain one or two workouts, this new DVD accommodates virtually every fitness need. The flexibility to create a customized Pilates fitness regime based on the dozens of varied workouts provides consumers with added value. As personal fitness goals such as getting into shape, losing weight, relieving stress, becoming stronger and more flexible or increasing energy are realized, the consumer can change and expand his or her customized “Pilates Complete for Everyone” fitness regime. The DVD also resolves issues of scheduling, limited budgets and intimidating classes by allowing consumers to learn and enjoy the Pilates experience in the privacy of their own home. These added values ensure that “Pilates Complete for Everyone” will be an invaluable fitness resource for years to come.

“Based on the growing popularity of Pilates as a fitness concept combined with our success with the interactive yoga series, we decided the time was right to create an interactive Pilates DVD. Our broad range of ‘Interactive Fitness’ products are designed to meet the needs of people in all walks of life as they commit to improving their personal fitness and well being,” said Mike Wohl, found and president of Body Wisdom Media Inc. “‘Pilates Complete for Everyone’ is designed to bring Pilates, which provides an extraordinary workout, to a whole new audience that might be turned off by the crowds or high cost of attending a Pilates class at their local fitness studio.”

Karen Garcia, a certified Pilates instructor, is known nationally for her warm, yet invigorating style of teaching which has helped thousands of students around the country reap the wonderful benefits of the Pilates system.

As a professional dancer, Garcia toured with several ballet companies, including the Washington, Milwaukee and Dallas Ballets before a career ending knee injury left her unable to walk without a cane. Her significant physical recovery as well as numerous other benefits resulting from her study of Pilates compelled her to dedicate her career to helping others learn this amazing system. She owns Studio Body Logic® which has several locations in Northern Virginia and Maryland.

“Pilates Complete for Everyone” offers enjoyable and challenging workouts for beginning, intermediate and advanced students interested in transforming how their bodies look, feel and perform. Originated by Joseph Pilates, the workouts are credited with achieving sleek muscle tone and flexibility as well as increasing stamina and overall fitness, which is why so many dancers and actors swear by Pilates.

Utilizing proprietary DVD software created by BodyWisdom Media Inc., the company has produced the “Interactive Yoga DVD Series,” which includes “Yoga for Athletes,” “Yoga for Inflexible People,” “Yoga for Every Body” and “15 Minute Office Yoga.” BodyWisdom Media Inc. uses DVD software to its fullest potential and capabilities to create video workouts that are far more comprehensive, detailed, customizable and filled with variety than any others currently on the market.

BodyWisdom Media Inc. is based in Bethesda, Maryland. The company’s product is available at major retail outlets nationwide or visit the company’s website at http://www.bodywisdommedia.com. For phone orders, call 877-746-8077.

CONTACT:

Steven Style

The Steven Style Group

New York City

t) 212-465-1290

f) 212-465-1299

email:stevens@stylegroup.com

Manhattan’s Phoenix Fitness Offers New Fusion Exercise program called ‘Nautilates’

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New York, New York (PRWEB) January 14, 2004

Just in time for last minute New Year’s resolutions, Chelsea’s Phoenix Fitness today announced “Nautilates,” a newly designed fusion exercise program. Nautilates blends Pilates and Nautilus, two successful exercise approaches that increase the body’s ability to burn fat, achieve better posture, flatten stomachs and strengthen abdominal, back and postnatal muscles.

The Nautilates program at Phoenix Fitness is specifically designed for people who, despite investing hours at the gym, get minimal results. Nautilates offers a time-efficient, results-oriented and supervised alternative to timeworn exercise regiments. Focused on stabilization and unification of the body as a whole, Nautilates uses precise repetitions to isolate muscle groups that build strength and endurance.

Jim Eatroff, certified fitness instructor and founder of Phoenix Fitness states, “We combine the positive non-impact derivatives of Joseph Pilates’ subtle flexibility and stability methodology with Arthur Jones’ athletic and strength training Nautilus circuit programs. The blending of innovative techniques like core stabilization and balanced variable resistance results in a greater level of effectiveness and a higher metabolism. Essentially, Nautilates conditions the body to burn fat all day long. At Phoenix Fitness, we have created an innovative way to challenge muscles, improve flexibility and incorporate the mind and body element into effective exercise sessions.”

“In Nautilates, rotary resistance complements traditional Pilate’s linear resistance, which results in a well-rounded workout regimen. At Phoenix Fitness, we utilize high-quality, low-friction equipment to achieve the best results,” continued Eatroff.

Fighting the growing epidemic of obesity in New York City, Phoenix Fitness has designed a non-intimidating environment for overweight and nonathletic men and women. While many mega clubs report sagging memberships, Phoenix Fitness attracts loyal clientele by offering tailored programs and exercise sessions designed according to an individual’s body type and limitations, using creative new approaches such as Nautilates.

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Media Contact:

Arielle Jamil

Fierce Communications LLC

Arielle@fiercecommunications.com

212.995.2138







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Classical Pilates Instruction Coming to Melrose on 7th Avenue Pilates by Fitness Solutions to Relocate to the Melrose District

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Phoenix, AZ (PRWEB) July 30, 2007

Pilates by Fitness Solutions, Arizona’s only Power Pilates-affiliated studio will re-open its doors in Central Phoenix’s trendy Melrose on 7th Avenue district on August 13.

“We have grown organically through word of mouth over the last ten years,” said studio owner Lauren Tomasulo. “We are looking forward to continuing to grow in the new studio in our new neighborhood. Melrose on 7th is a vibrant community and we are excited to be part of its renewal.”

The new, 2700 square-foot studio is located at 4113 North 7th Avenue on the northeast corner of 7th Avenue and Indian School Road. The revitalized neighborhood is home to restaurants, shops, and art galleries and has an active day and nightlife. The studio is within walking distance from a shuttle stop on the First Fridays Artwalk route, and Tomasulo has plans to leverage her fortunate new address.

“We will be hosting our open house beginning on Friday, September 7th during First Friday and continuing though the weekend,” said Tomasulo. “We will be having a sort of ‘Taste of Pilates’ during which people can come in and take free, abbreviated mat classes, see demonstrations, and learn what all of the weird-looking equipment is all about.”

The equipment to which Tomasulo refers is an integral part of the classical Pilates method which she teaches. Pilates was developed by German-born boxer and performer, Joseph Pilates, to rehabilitate his fellow prisoners while he was detained in a British internment camp during World War I. There, he developed exercises that stretch, strengthen, and balance the body beginning with the muscles in the body’s core – the abdominals, upper thighs, and back – and radiating out to the limbs.

Deep, focused breathing helps practitioners increase their lung capacity and improve their blood flow; it contributes to the relaxed sense of well-being that follows a Pilates workout. After the war Joseph Pilates and his wife Clara immigrated to New York, where the techniques and equipment were further refined. Classical Pilates has been continuously practiced in the United States since 1926.

Pilates by Fitness Solutions is a Participating Training Center in the New York-based Power Pilates network of certified studios. Power Pilates’ founders learned the technique from the first generation of Joseph Pilates’ students. Currently, it is the only studio in Arizona that is endorsed by Power Pilates to train instructors in the classical Pilates method.

Pilates’ visibility has increased over the past two decades as celebrities and athletes have embraced the workout. As a result, variations on the techniques have evolved as have less expensive, less rigorous certification programs. Tomasulo advises those interested in pursuing Pilates to ask prospective instructors tough questions about their qualifications to teach the method.

“The comprehensive classical certification process is intense and demands a significant investment in terms of time and finances,” she says. “It requires certified instructors to maintain their certifications through continuing education beyond the hundreds of hours that they devote toward the initial certification. That rigor ensures that clients are less likely to be injured or to worsen a chronic condition during their workouts.”

About Pilates by Fitness Solutions

Pilates by Fitness Solutions specializes in classical Pilates as developed by its namesake Joseph Pilates in the early 20th century. The studio is committed to maintaining and promoting classical Pilates as part of a well-rounded fitness program. Our clients come in all shapes, sizes, and physical conditions. For more information, visit Pilates by Fitness Solutions on the Web at http://www.pilatesaz.com.

About Power Pilates

Power Pilates’ teacher training programs use the strong foundation of Joseph Pilates to help prospective instructors learn the specifics of a balanced workout. Instructors learn the methods of dealing with special case clients and most importantly the Power Pilates teaching tools, which provide an easy-to-follow formula for success. For more information, go to http://www.powerpilates.com.

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Pilates by Fitness Solutions Offers a ‘Taste of Pilates’: Melrose District Studio to Host Weekend-Long Open House

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Phoenix, AZ (PRWEB) August 26, 2007

Pilates by Fitness Solutions, Arizona’s only Power Pilates-affiliated studio, announced that it will host a three-day open house to celebrate its arrival in central Phoenix’s trendy Melrose neighborhood. The open house will run from September 6 – September 8 at the studio located at 4113 North 7th Avenue on the Northeast corner of 7th Avenue and Indian School Road in Phoenix.

The open house will kick off at 5:00 p.m. on September 6 with an informal reception for members of the Seventh Avenue Merchants Association (SAMA), their employees and customers. “We want our neighbors to know what we do here, and we want our clients to know who our new neighbors are,” said Lauren Tomasulo, the studio’s owner.

Just before moving into the new space, Tomasulo joined SAMA, which has been a driving force in revitalizing the mile-long commercial stretch of North 7th Avenue between Indian School and Camelback Roads. The organization has successfully worked with the city and ASU to fund community re-development and crime prevention projects.

The re-development efforts include permanent art installations along shaded, pedestrian-friendly, walkways which have helped to make the neighborhood a Midtown destination.

The timing of the open house is not accidental. Pilates by Fitness Solutions is located along Artlink’s First Fridays Art Walk route, and is a short walk from a stop on the monthly art event’s shuttle route.

On Friday, September 7 from 10:00 a.m. to 8:00 p.m. and Saturday, September 8 from 10:00 a.m. to 4:00 p.m., the public is invited to “sample” Pilates at the studio. Tomasulo and her instructors will lead Pilates demonstrations and abbreviated classes at no charge.

“The studio will be open on Friday and Saturday to anyone who is interested in learning about Pilates and how it can increase their strength and flexibility, as well as improve their balance. Strength, flexibility and balance are important factors in overall fitness,

and the benefits extend to your everyday life and activities,” said Tomasulo.

Pilates, which was developed by Joseph Pilates while he was interned in a British prison camp during World War I, has gained currency in the past few years as it has been embraced by celebrities, athletes and ordinary people seeking to improve their fitness.

About Pilates by Fitness Solutions

Pilates by Fitness Solutions teaches classical Pilates, which is Pilates that is true to the method developed by its namesake Joseph Pilates in the early 20th century. The studio is committed to maintaining and promoting classical Pilates as part of a well-rounded approach to fitness. Our clients come in all shapes, sizes and physical conditions. We are located at 4113 North 7th Avenue on the Northeast corner of 7th Avenue and Indian School Road. For more information, visit Pilates by Fitness Solutions on the Web at http://www.pilatesaz.com or call (602) 631-9698.

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Related Joseph Pilates Press Releases

Is Your Pilates Instructor Experienced? Pilates by Fitness Solutions to Conduct 18-Hour Power Pilates Mat Certification

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Phoenix, AZ (PRWEB) September 26, 2007

Pilates by Fitness Solutions will host an 18-hour Power Pilates-approved mat certification class from September 28-30 at its central Phoenix studio. Power Pilates is the New York-based standard bearer for classical Pilates education and Pilates by Fitness Solutions is the only Power Pilates Participating Training Center in Arizona.

“There are not enough qualified Pilates instructors to meet the demand from people who want to learn the method,” says Lauren Tomasulo, the owner of Pilates by Fitness Solutions. According to the Pilates Method Alliance, a non-profit organization of Pilates instructors that promotes a classical approach to the discipline, Ms. Tomasulo is right.

In 2005, the organization found that some 9 million Americans had taken a Pilates class and that more than 60% of gyms and fitness centers offered Pilates instruction. However, the group estimated that only about a quarter of Pilates instructors were adequately trained to instruct their clients safely.

As the method has gained popularity, modified versions of the classical approach have emerged, including Pilates performed in pools and on burlesque poles. Pilates classes that promise to improve sports performance have also become popular. According to Ms. Tomasulo, these trends point to the need for instructors who are very well-versed in the classical approach to Pilates.

“Pilates is a system of stretching and strengthening that engages the core, the neck, and the spine,” said Ms. Tomasulo. “Pilates can be beneficial in strengthening those areas, and, for some people, even therapeutic; but those are areas of the body that are particularly vulnerable to debilitating injury. You want to ask a prospective teacher about their experience and education.”

The 18-hour mat certification class will be taught by Alicia Zabrocki of Power Pilates. During the certification course, fledgling instructors will learn how to conduct a one-hour mat class which is performed on the floor without the method’s signature apparatus. Besides the class, students must pass a written exam to become certified, and they are expected to have a working knowledge of basic exercise physiology.

Mat certification is the first step in completing the 600 hours of training and education that Power Pilates requires instructors to have to become fully certified to teach classical Pilates. Tomasulo is herself fully certified by Power Pilates, and maintains that certification through continuing education.

Besides training aspiring instructors, Pilates by Fitness Solutions will host continuing education classes for Power Pilates certified instructors in November 2007.

About Pilates by Fitness Solutions

Pilates by Fitness Solutions specializes in classical Pilates as developed by its namesake Joseph Pilates in the early 20th century. The studio is committed to maintaining and promoting classical Pilates as part of a well-rounded fitness program. Our clients come in all shapes, sizes, and physical conditions. For more information, visit Pilates by Fitness Solutions on the Web at http://www.pilatesaz.com.

About Power Pilates

Power Pilates’ teacher training programs use the strong foundation of Joseph Pilates to help prospective instructors learn the specifics of a balanced workout. Instructors learn the methods of dealing with special case clients and most importantly the Power Pilates teaching tools, which provide an easy-to-follow formula for success. For more information, go to http://www.powerpilates.com.

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APOGEE Pilates & Wellness Centers Announce New Wellness & Fitness Professionals

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White Plains, NY (PRWEB) September 23, 2009

APOGEE Pilates & Wellness Centers, located in White Plains and Bedford Hills, NY, have announced the addition of three new wellness practitioners to their staff providing nutritional consultations, massage therapy and life coaching to both APOGEE members and non-members. In addition, through APOGEE’s recent acquisition of Power Pilates

APOGEE Pilates & Wellness Centers Announce New Wellness & Fitness Professionals

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White Plains, NY (PRWEB) September 23, 2009

APOGEE Pilates & Wellness Centers, located in White Plains and Bedford Hills, NY, have announced the addition of three new wellness practitioners to their staff providing nutritional consultations, massage therapy and life coaching to both APOGEE members and non-members. In addition, through APOGEE’s recent acquisition of Power Pilates

Mari Winsor Launches Winsorfitclub.com: an Online Fitness Workout

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Los Angeles, CA (PRWEB) September 14, 2011

Fitness expert Mari Winsor lovingly known as the Queen of Pilates, and her business partner Pilates instructor Susannah Cotrone announce the launch of WinsorFitClub.com, an online fitness program that allows members to workout anytime, anywhere just by logging onto http://www.winsorfitclub.com. At the low cost of $ 15 per month, WFC members have access to at-home instruction with Mari and her team of expert Pilates trainers.

The Winsor Fit Club currently offers 15 unique workouts that can be conveniently sorted by instructor, level, duration of workout, targeted body part, or type of workout. With Maris online videos there is no need to travel to a Pilates studio or gym. With a quick mouse click members can enhance their fitness routine by following the instruction of top-level Pilates instructors in their own home, office, or when traveling. The Winsorfit Club helps members stay on track with their workout when time is limited or when joining a gym is not economically feasible. The increasing number of workouts guarantees that members will never get bored.

Mari, the most sought-after trainer in Hollywood and a celebrity in the world of health and fitness, has always been able to boast a continuous roster of A-list clients that includes Emma Stone, Drew Barrymore, Elizabeth Berkeley, Minnie Driver, Daisy Fuentes, Jasmine Guy, Jewel, Melanie Griffith, Meg Ryan, Sharon Stone, Marisa Tomei, Courtney Thorne-Smith and Dita Von Tees. Dustin Hoffman says “Mari Winsor has changed my posture and helped my back immeasurably with Pilates.” Melanie Griffith says, “Pilates has changed my life.” And Marisa Tomei says, “Pilates gives me long lean muscles and works deeper than any other workout I’ve ever done. Mari Winsor got me great shape.” Now Mari brings her innovative signature workout, dynamic sequencing to your home via the internet.

About Mari and Winsor Pilates

Eager to learn as much as she possible could about Pilates, in 1992, Mari began studying with Romana Kryzanowska, who trained with Joseph Pilates and took over his New York studio upon his death. After one year of intense study, Mari earned her certification in the true technique of Joseph Pilates. Mari continues to study with Romana to this day.

In 2003, Mari brought Pilates to a new level of public recognition when she released her first infomercial. The record-breaking success of the Winsor Pilates workout series and award-winning infomercials was unparalleled. Thirty videos later and over 50 million programs sold, Maris groundbreaking dynamic workouts have helped millions of Americans get the body they want making Winsor Pilates a household name.

Committed to sharing her knowledge and experience with the public, Mari has created an Online Winsor Pilates Fitness Club. She has co-authored three books: The Pilates Powerhouse; The Pilates Pregnancy: Maintaining Strength, Flexibility and Your Figure; and The Pilates Workout Journal: An Exercise Diary and Conditioning Guide. Maris fitness expertise has been featured in countless magazines such as: Allure, Glamour, Fit Pregnancy, Health, InStyle, More, Redbook, Shape, Vogue, W, and Womans World.

For more information, go to http://www.winsorfitclub.com,

For media inquiries, please contact Alison Graham at 310-494-1554 or alison(at)ajgpr(dot)com

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HARC will offer fitness and wellness programs

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HARC will offer fitness and wellness programs
Pilates Matwork — Experience peace with the mind-body connection and the techniquest of Joseph Pilates. The program will be held Mondays, Jan. 14 through March 18, from 7:15 to 8:30 a.m. The cost is $ 90 for residents and $ 100 for non-residents …
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Gyms galore
South Shore Health and Racquet Club in St. Joseph Township, which opened in 1976, and the Benton Harbor-St. Joseph YMCA Family Center in Royalton Township, has been around since 1927. Karen Dudiak, South Shore's assistant general manager, said …
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Business & professional briefs
Joseph McDaniel has been hired as director of development for the High School of St. Thomas More. He formerly worked at the Pavilion Hospital, Champaign, as a home/hospital educator. Before his tenure at … Campbell received a bachelor's degree in …
Read more on Champaign/Urbana News-Gazette